Six Ways Consumer Digital Experience Will Evolve in 2024
Digitisation will continue unabated in 2024, as it did in 2023. Side by side, customer experience (CX) continues to evolve in response to changing expectations. Such experiences will depend on real-time insights for context. It will also blend artificial intelligence (AI), personalisation and seamless omnichannel interactions. Here are the key digital experience trends and digital […]
Digital Experience Management 101
Digital is no longer just a nice-to-have option. It has become the means to sustain the business amidst an uncertain external environment. When COVID-19 struck, governments across the world imposed lockdowns on most businesses. Businesses and stakeholders realised the resilience of digital channels. Enterprises have no option but to invest heavily in digital technologies. Survival […]